Insight Articles
T2RL is one of the leading analysts of the market for airline IT services. Documents in this section represent our insight into the underlying trends and expectations behind the data. They are available for subscribers to download but remain proprietary to T2RL. You may not publish or circulate any part of these documents without express written permission from T2RL.
For 2020 Covid Headlines see here
For Traffic Impact and Insights related to COVID-19 see here
For 2020 Covid Headlines see here
For Traffic Impact and Insights related to COVID-19 see here

News
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Some of these articles are available to subscribers only. Click here to view all public news.
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Just over 30% of IBS Software's shares change hands for 450 million USD, VK Mathews remains as majority shareholder, Founder and Executive Chairman.
15 May 2023
Hitit has announced the migration of Air Peace to its platform, Hitit Crane. The deal includes full PSS, IBE, Loyalty and its Mobile App. This is Hitit's fourth migration this year. Air Peace boarded near to 5 million PBs in 2022 and the migration pushes Hitit into second place in the African region with over 15% of the PSS market.
23 March 2023
Accelya has announced the appointment of ex-Sabre CEO and Chairman, Sam Gilliland, as its next CEO. A seasoned travel industry veteran, Sam brings a wealth of experience from all parts of the travel industry. The announcement comes four years after Sabre's unsuccessful attempt to purchase Farelogix for $360 million, which was consequently sold to Accelya in 2020.
14 November 2022
FLYR Labs has announced it has acquired the offer and order management provider Pribas for an undisclosed amount. Pribas, a Germany based 'alternative PSS provider' launched its platform, AirBroker ONE in 2018 which is purely based on the newer technology principles of NDC and ONE Order. The Norwegian LCC, Flyr (not to be confused with FLYR Labs) was Pribas's first customer to fully complete a booking solely using the new reservation/offer and order management platform. This is a major move for FLYR Labs, clearly entering the PSS market when airlines are actively looking to develop their order...
14 September 2022
This webinar from 5th April joins Bert Craven, Dieter Westermann and Ian Luck who discuss the different types of 'dynamics' in the industry and what airlines should think about when rolling out these capabilities.
23 May 2022
Avianca is the commercial brand that integrates the customer and cargo airlines under Avianca Group International Limited. Today, Avianca offers over 14 million customers the most complete network in Colombia and one of the largest in Latin America with more than 110 routes, more than 3,200 flights and more than 500,000 seats per week.
13 April 2022
JetBlue has made a $3.6 Billion cash offer for Spirit Airlines. Spirit has already agreed a merger with Frontier Airlines. The combination of Frontier and Spirit was a much more obvious proposition given that the two airlines share most key characteristics in their ultra low-cost business models. JetBlue positions itself a a premium LCC and integration with Spirit could be more problematic. Unlike Spirit and Frontier JetBlue does not use the Navitaire PSS from Amadeus although it was the launch customer for Navitaire's New Skies system which it used until 2010 when it switched to Sabre.
06 April 2022
Amadeus has expanded the integration and partnership announced in July 2021 by acquiring Kambr. Navitaire has been active in developing revenue optimisation capabilities for ancillaries via its API products and services. The acquisition of Kambr expands its capablities for inventory and revenue management control. Accelya's RMS is currently the leading provider of revenue management solutions for Navitaire's customer base. Navitaire will likely push the value of tighter integration and service management as part of the value proposition of Kambr. Given the Navitaire customers' thirst for simplicity,...
31 March 2022
Dieter Westermann and Ian Luck present Dynamic Pricing and Distribution : Indexing the Progress showcasing our latest research highlights and analysis on Dynamic Pricing. This hot issue in the airline industry is the subject of much speculation around how quickly it may progress, especially in indirect channels.
10 March 2022
Hitit has raised a capital injection of around USD 25 million with an IPO price of TL12.25 per share. The company was valued at around USD 115 million with a free float of 28%. Hitit plans to use the raised capital to further support its international growth and expansion.
02 March 2022
As announced in October of last year Sabre has now completed the sale of its AirCentre operations portfolio to CAE of Canada. The sale is valued at $392.5 million and includes technology and intellectual property as well as the transfer of associated staff.
01 March 2022
Frontier Airlines and Spirit have announced that they are to merge. The combined airline will have a fleet of around 330 narrow body jets and will be expected to carry over 50 million annual passengers as the market recovers from the COVID-19 pandemic. Both airlines are currently users of the Navitaire New Skies PSS from Amadeus and the new carrier will become the fourth largest Navitaire customer globally and the largest in the Americas.
07 February 2022
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Sabre has announced that Kurt Ekert will succeed Sean Menke as CEO on 27 April 2023. This First View explores what this appointment could mean for Sabre and the wider industry.
02 March 2023
Hitit has announced that it has entered a five year contract with Turkish Airlines Group to supply its Crane Passenger Services System to the group's AnadoluJet subsidiary. T2RL speculates what this signing could mean for the PSS vendor and the market as a whole.
27 February 2023
At the start of the year Amadeus launched the spin-off of its payments division into the company Outpayce. At the end of November, Sabre announced its purchase of the company Conferma Pay in August 2022 as well as a recent partnership with Mastercard. This First View assesses the benefits and drawbacks to airlines of using Virtual Credit Cards and why this method of payment may become increasingly important for an airline's travel agency network.
31 January 2023
It is inevitable that the number and frequency of severe weather events will grow as
the climate crisis develops. In addition it is very unlikely that the Covid-19 pandemic
and the conflict in Ukraine will be the last such events to impact the airline industry. T2RL speculates what may be next for Operational systems.
18 January 2023
Finnair and Amadeus have announced in a press release that Finnair will use Amadeus solutions for both Offers and Orders in a step that will see them cooperate on 'the transformation of airline retailing'. T2RL speculates on what this step could mean for both airlines and IT vendors.
15 December 2022
American Airlines (AA) has announced significant changes to its distribution strategy, which follows on from news in October that it has deals with all three major GDSs to distribute NDC content. This First View analyses what this may mean for the market and if this could allow AA to mitigate revenue risk.
05 December 2022
Accelya has announced that Sam Gilliland, the former CEO of Sabre, will be its new
CEO. Jim Davidson will take the advisory role of Vice Chairman. T2RL speculates what this appointment could mean for Accelya and what options the company has to move forward.
15 November 2022
T2RLEngage 2022 took place from 28th - 30th September in London. The conference marked the first face-to-face T2RL conference following two years of virtual events. The conference attracted over 90 airline delegates representing 50 airlines boarding over 40% of global passengers. T2RL has highlighted three key takeaways from the event.
17 October 2022
During its Elevate conference held in Washington DC last week ATPCO announced a new service called Airline Order Posting that is intended to ease the transition to the new world of Offer/Order based airline distribution. This first view speculates what a solution like this one could mean for the industry.
17 October 2022
Following the announcement from SAS that it will launch a compulsory Distribution Commission Program for all travel agencies in Sweden, Norway, and Denmark, the old wholesale commercial model is new again. In this First View, T2RL speculates what this means for each stakeholder in the market.
03 October 2022
Only two months after its acquisition of Newshore, FLYR Labs has announced another significant addition to its portfolio, Pribas. Pribas adds inventory and merchandising to the core FLYR Revenue Operating System and Newshore's e-commerce. This First View explores what this acquisition could mean for the industry and other players.
15 September 2022
Following the announcement that FLYR Labs has acquired Newshore, T2RL has noted several companies that have ambitions to expand their offering in the airline commercial IT environment. This First View highlights a few of these companies and what needs to be thought about when entering a space dominated by Amadeus, Sabre and TravelSky.
27 July 2022
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Full reports are available for subscribers to download. Feel free to download the extracts which give an introduction and contents table of the full report.
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T2RL has undertaken a comprehensive assessment of the current-state airline operations environment, delving into vendor technology offerings, real-world examples of airline IROPs management processes, and publicly available data. This report provides targeted, actionable measures that airlines and their technology partners can implement to enhance disruption response and overall reliability.
23 May 2023
This is the second in a series of reports that T2RL will produce during the course of 2023. They will cover the transformation that is finally happening in the way that airlines sell and deliver their services, moving to an Offer, Order, Settle, Deliver environment. This particular report focuses on the transition and the different ways that vendors and airlines could go about this. As well as some of the challenges that a transition period like this is likely to bring for at least the next decade and quite possibly a lot more.
27 April 2023
Revenue Management and pricing optimisation play a fundamental part in Offer Management as the industry moves further towards retail modernisation. Moving forward, T2RL predict that 'controlling
the offer' will become the main playing field for vendors to compete for the majority of
airline IT spend. This report highlights the key vendors in this area by market share, key airline migrations in 2022 and 2023 to date, plus an insight into opportunities and challenges in the area of Offer Management.
21 April 2023
This is the first in a series of reports that T2RL will produce during the course of 2023. They will cover the transformation that is finally happening in the way that airlines sell and deliver their services, moving to an Offer, Order, Settle, Deliver environment. This particular report focuses on describing the environment around Order Management and how it differs from today's world and some of the reasons why this change is happening now.
21 March 2023
Across the world in 2022, 44 new airlines were launched and 16 carriers ceased operations. This report will examine the comings and goings in the aviation industry highlighting the impact of Covid-19 in the year that has just ended, with comparisons to previous years.
09 March 2023
The airline loyalty market is changing. The profile of the traveller has shifted for many airlines, from flying corporate 'frequent' travellers to an increase in leisure and VFR travellers and loyalty strategies have needed to evolve with this. Airlines are focusing more on customer engagement as a whole with the key goal to enrich customer data that will become more important when moving towards an Offer Management environment. This report assesses the vendors offering Loyalty Management Systems in the airline space and current technology advancements in the area of loyalty.
23 February 2023
Covid is now just one challenge amongst many. Our recent Industry Outlook paper looks at the external challenges facing airlines and the implications these are having on airline technology and distribution.
20 January 2023
T2RL has produced a report on the current status of Offer, Order, Settle, Deliver developments, replacing the regular NDC and ONE Order update report. This includes details of new implementations and IT developments and the impact these may have on the market.
15 December 2022
T2RL's research highlights 1.1 billion passengers sold via airlines' direct web and mobile sites in 2021 and projects this will reach 1.7 billion in 2022. This report highlights regional and business model trends for online direct bookings, key vendors, as well as current opportunities and challenges faced by airlines in this space.
09 December 2022
This is T2RL's 6th edition of the Global Passenger Volumes Analysis Report. The report includes an in-depth analysis of 2021 passenger volumes, historical growth analysis, 2022 global passenger volume projections and longer-term predictions.
29 November 2022
There has been a great deal of interest lately in the potential problem that NDC traffic
between travel sellers, airlines and intermediaries will be too much to handle
economically in the available systems. This paper has been produced by T2RL to consider the problem and to assess some existing proposals that have been put forward by industry players. It also considers the proposition put forward by Amadeus that substantial take-up of NDC distribution would put unsustainable stress on NDC offer management systems.
09 November 2022
T2RL's annual report on the state of the market for Airline Passenger Services Systems covers all of the main activity from PSS vendors in 2021 and the majority of 2022.
13 October 2022
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