New booking engine, mobile app, and self-service tools to empower guests and ensure a smooth experience at every step of the journey.
State-of-the-art merchandising and revenue management capabilities will offer travellers more options to customise their trip.
New functionality for travel agencies powered by Amadeus New Distribution Capability (NDC)
Etihad Airways, the national airline of the UAE, is set to embark on a major digital transformation following the signing of a landmark multi-year deal with Amadeus.
As part of the deal, Etihad Airways will implement the full Amadeus AltÃƒÂ©a PSS suite, including web booking, revenue management and merchandising, data management and passenger servicing solutions. These technology products will be customised for Etihad over the coming years and will improve the experience of guests, staff, travel agents, Etihad Guest members, and corporate customers.
Etihad's guests will see new web and mobile channels powered by Amadeus Digital Experience suite, offering the simplest user experience possible to purchase flight tickets and manage bookings. Advanced retailing capabilities will be developed collaboratively using machine learning to provide guests with bespoke offerings and personalise their travel experience.
To modernise retailing capabilities across sales channels, Etihad has also signed for Amadeus Altea NDC (New Distribution Capability) and will work with Amadeus to distribute personalised travel offers to guests. Etihad will make its full range of NDC offers available to Amadeus travel sellers, allowing agents to see the features of Etihad's award-winning product more transparently and the ancillaries that can be bought.
The airline will, in addition, implement the Altea Departure Control Customer Management component of the suite, providing guests with real-time, personalised alerts of offers, services, and flight changes. The system will offer a higher level of service customisation and provide guests with a faster and simpler check-in process, which is more important than ever as travel rebuilds.